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Discover how Texas Christian University (TCU) is tackling the enrollment challenge head-on by optimizing their site search capabilities. This presentation will explore TCU’s innovative approach to improving the user experience for prospective students, making it easier to find relevant information, programs and resources.
Learn how enhanced site search plays a critical role in attracting and retaining students in a competitive landscape, and gain insights into the key website metrics that matter and best practices that can be applied at your institution.
Can't attend the webinar? You should still register -- all registrants, including attendees and absentees, will receive a recording of the webinar and a copy of the presentation slides.
Tuesday, February 25, 2025 | 11am PT / 2pm ET
TCU's Blueprint for Success with Advanced Site Search
PANELISTS
Jeff Dillon
Digital Strategist for Higher Education at SearchStax
Jeff Dillon is the digital strategist for higher education at SearchStax and is the founder of EdTech Connect, a technology marketplace designed exclusively for the higher education community. Jeff has more than 20 years of leadership experience in the higher education technology sector with expertise in search engines, artificial intelligence, digital experience platforms, personalization strategies and communication tools.
Corey Reed
Director of Website Management at Texas Christian University
Corey Reed is the director of website management at Texas Christian University. Corey focuses on increasing website usability, accessibility and search engine visibility of website content in order for current and prospective students to find what they are looking for. Motivated by new techniques and technology, along with the surge in popularity of cloud-based solutions and mobile applications, Corey says that overall usability design is more mission-critical than ever before.